Just because you can doesn't mean you should. And if you choose as the story says they chose, all is not lost. It's to serve as a good judgment/bad judgment teacher. The human activity of choosing sets in motion many things. It produces fruit. Either good fruit or bad fruit.
The act of choice is ours. But that act is not freedom. It's just choice. All things are lawful....but all things aren't profitable. Personal restraint, in this regard, actually opens up into sweet freedom.
Restraint in this consumerist shaped, if-it-feels-good-and-you-want-to-do-it culture....is a rarity.